Notice: You are no longer on the Northern Lakes College Continuing Education & Corporate Training website. In registering for courses on this site, your information will be subject to the ugotclass privacy terms. To view their privacy policy, please Click Here.
As a Northern Lakes College student, your information also applies to our FOIP and privacy policy below:
Protection of Privacy: The personal information that you provide to Northern Lakes College is collected pursuant to section 33(c) of the Freedom of Information and Protection of Privacy Act (Alberta) (“FOIPPA”). The information will be used for the purposes of delivering academic and support services, scholarships and awards, marketing and recruitment activities, and related purposes. Collected personal information is protected from unauthorized access, use, and disclosure in accordance with FOIPPA and may be reviewed subject to the provisions of the Act. Questions regarding the collection, use, and disclosure of personal information can be directed to the FOIP Coordinator, 780-751-3259 or foipcoordinator@northernlakescollege.ca
Sight, sound and motion are much more compelling than static words on a page. Video is very hypnotic and it quickly speeds up the “know, like and trust,” factor with your audience. In this course you will discover how to use simple online video to quickly bond with your viewer, drive traffic to your website, boost business and build brand awareness.
Find out how to shoot simple, effective videos without costly fancy equipment or savvy technical skills. Discover the secrets to creating content that commands attention. Learn how to dominate Google and YouTube with your video and to strategically use YouTube to market your business 24/7 -- even while you sleep.
Find out how to shoot simple, effective videos without costly fancy equipment or savvy technical skills. Discover the secrets to creating content that commands attention. Learn how to dominate Google and YouTube with your video and to strategically use YouTube to market your business 24/7 -- even while you sleep.
CEUs/ILUs: 1.6
One Month Course
Length (in hours): 16
Price in USD $245.00
Price in CAD $329.00
Agenda
Unit 1
Video Marketing Essentials & Techie Tools
-
Camera equipment
-
Lighting & Sound
-
YouTube 101
Unit 2
Crafting Compelling Content
-
Scripts
-
What type of video to shoot & when
-
Keywords are key
Unit 3
Hooks, Headlines & Traffic Building Secrets
-
5 Hot Hooks
-
Create Attention-Grabbing Headlines
-
Video Search Engine Optimization
Unit 4
The Details That Deliver
-
Video idea Hot Zones
-
Promotional videos that pop
-
Sales Video Script
Hear from our past students
Yes, very satisifed+++ with the course. - Lori Morgan
"Great up to date info. Awesome personality that is great for online course. Very helpful. Good to have instructor that practices what they preach. - Justin