Sight, sound and motion are much more compelling than static words on a page. Video is very hypnotic and it quickly speeds up the “know, like and trust,” factor with your audience. In this course you will discover how to use simple online video to quickly bond with your viewer, drive traffic to your website, boost business and build brand awareness. 

Find out how to shoot simple, effective videos without costly fancy equipment or savvy technical skills.  Discover the secrets to creating content that commands attention.  Learn how to dominate Google and YouTube with your video and to strategically use YouTube to market your business 24/7 -- even while you sleep. 

CEUs/ILUs: 1.6
Length (in hours): 16
Price in USD $245.00
Price in CAD $329.00

One Month Course


Unit 1

Video Marketing Essentials & Techie Tools

  • Camera equipment
  • Lighting & Sound
  • YouTube 101

Unit 2

Crafting Compelling Content

  • Scripts
  • What type of video to shoot & when
  • Keywords are key

Unit 3

Hooks, Headlines & Traffic Building Secrets

  • 5 Hot Hooks
  • Create Attention-Grabbing Headlines
  • Video Search Engine Optimization

Unit 4

The Details That Deliver

  • Video idea Hot Zones
  • Promotional videos that pop
  • Sales Video Script

Hear from our past students

Yes, very satisifed+++ with the course.
- Lori Morgan
"Great up to date info. Awesome personality that is great for online course. Very helpful. Good to have instructor that practices what they preach.
- Justin

Learn about the other courses which are part of the same certificate:

Next start date

Sep 3 – 28

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