Sight, sound and motion are much more compelling than static words on a page. Video is very hypnotic and it quickly speeds up the “know, like and trust,” factor with your audience. In this course you will discover how to use simple online video to quickly bond with your viewer, drive traffic to your website, boost business and build brand awareness.
Find out how to shoot simple, effective videos without costly fancy equipment or savvy technical skills. Discover the secrets to creating content that commands attention. Learn how to dominate Google and YouTube with your video and to strategically use YouTube to market your business 24/7 -- even while you sleep.
One month course, Rob Lee, instructor.
Video Marketing Essentials & Techie Tools
-Lighting & Sound
Crafting Compelling Content
-What type of video to shoot & when
-Keywords are key
Hooks, Headlines & Traffic Building Secrets
-5 Hot Hooks
-Create Attention-Grabbing Headlines
-Video Search Engine Optimization
The Details That Deliver
-Video idea Hot Zones
-Promotional videos that pop
-Sales Video Script
About online learning
How the Course Works
Once inside the online classroom, here’s what you can expect.
Participate when you want
There are no live real-time requirements or meetings. You decide when you participate.
For the best learning, participants should log into the course on 2-3 different days of the week.
What you will do
For each Unit, you will:
The content (readings, audio lectures, slides) and self quizzes are accessible for the entire course, so you can work ahead, or go back and review again, at your convenience.
It’s easy. It’s fun.
February 4 - March 1, 2019
April 1 - 26, 2019
June 3 - 28, 2019
YouTube for Business
March 4 - 29, 2019
May 6 - 31, 2019
July 1 - 26, 2019
Ave. hours 16, 1.6 CEUs/ILUs
What some students say:
"Yes, very satisifed+++ with the course." - Lori Morgan
"Great up to date info. Awesome personality that is great for online course. Very helpful. Good to have instructor that practices what they preach." - Justin