Sight, sound and motion are much more compelling than static words on a page. Video is very hypnotic and it quickly speeds up the “know, like and trust,” factor with your audience. In this course you will discover how to use simple online video to quickly bond with your viewer, drive traffic to your website, boost business and build brand awareness.
Find out how to shoot simple, effective videos without costly fancy equipment or savvy technical skills. Discover the secrets to creating content that commands attention. Learn how to dominate Google and YouTube with your video and to strategically use YouTube to market your business 24/7 -- even while you sleep.
One month course, Rob Lee, instructor.
Video Marketing Essentials & Techie Tools
-Lighting & Sound
Crafting Compelling Content
-What type of video to shoot & when
-Keywords are key
Hooks, Headlines & Traffic Building Secrets
-5 Hot Hooks
-Create Attention-Grabbing Headlines
-Video Search Engine Optimization
The Details That Deliver
-Video idea Hot Zones
-Promotional videos that pop
-Sales Video Script
About online learning
Online learning is a fun, enjoyable and very productive way to learn. Millions of people are learning online each year. You will engage with the instructor and other participants. You will get to know your instructor and other participants. You may make friends. It’s easy. It’s fun.
How the Course Works
It is easy to participate in your online course. After you register, you will be given a web address to go to get into your online classroom. You will have a password and use your email address and password to gain access.
Once inside the online classroom, here’s what you can expect.
Participate when you want
You can participate any time of day or evening. The online classroom is open 24 hours a day, 7 days a week.
There are no live real-time requirements or meetings. You decide when you participate.
For the best learning, participants should log into the course on 2-3 different days of the week.
What you will do
For each Unit, you will:
For best learning, you should make one or more comments at 2-3 different times each week.
The content (readings, audio lectures, slides) and self quizzes are accessible for the entire course, so you can work ahead, or go back and review again, at your convenience.
The Discussion for each Unit lasts one week. All comments are made in writing and can be made at any time of the day or night.
Your instructor will log into the Discussion area at least once a day and answer questions, make comments, and respond to comments by you and the other participants.
We encourage you to make 2-3 comments each week to maximize your learning and enjoyment of the course.
It’s easy. It’s fun.
April 4 - 29
June 6 - July 1
YouTube for Business
March 7 - April 1
May 2 - 27
July 5 - 29
$245 USD for individual course ($395 USD total for Video Marketing Certificate)
Ave. hours 16, 1.6 CEUs/ILUs
What some students say:
"Yes, very satisifed+++ with the course." - Lori Morgan
"Great up to date info. Awesome personality that is great for online course. Very helpful. Good to have instructor that practices what they preach." - Justin